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Coca-Cola got a bit more earth friendly.

Sun, Mar 2, 2008

News, Tech and Transportation

Starting back in 2003 Coca-Cola has been testing hybrid delivery vehicles along side truck manufacturer Eaton.  The testing phase was a success for both Coca-Cola and Eaton.  Coca-Cola found that the new trucks would decrease there normal trucks emissions by about 32% and increase fuel economy by about 37%.  These findings led to Coca-Cola placing a large order of 120 hybrid delivery trucks powered by Eaton’s hybrid drivetrain systems for 2008.Hybrid Coca-Cola TruckSource: Eaton

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This post was written by:

Jason - who has written 108 posts on EcoInsomniac.


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4 Comments For This Post

  1. JimmyL Says:

    Okay, fine. I’ll be the first one to say: “ALWAYS COCA COLA!” *YEAH*

    If you’re a drudge fan: drudgetracker.com

  2. Buck Says:

    That’s pretty cool. I wonder what the lifespan of those trucks is though?

  3. Jason Says:

    Great question Buck. I checked out the Eaton website and according to them the average lifespan of a vehicle in this line of work is around 12 years and at that 12 year mark it should save the company around $69,000 because of fuel efficiency. Coca-Cola also reports maintenance costs are lower on these new hybrid trucks.

  4. Jason Says:

    Haha, I was thinking it, but you beat me to posting it! Thanks for a good laugh. It makes me miss my cherry cokes.